Privacy Policy
Effective date: July 2026 · oddslab.uk
Oddslab (oddslab.uk) is an independent football analytics and predictions tool. We collect as little personal data as possible, and this page explains what we do collect, why, and how you can control it.
01 · Information We Collect
We collect minimal data, limited to:
- Usage & analytics data: IP address, browser type, device, pages viewed, and time on page, collected automatically when you visit the site.
- Communication data: if you email us or message us on social media, we may hold your name, email address, and the content of your message.
02 · How We Use It
- Operate and improve oddslab.uk, including the prediction tools and calculators.
- Understand site traffic and usage trends via Google Analytics.
- Maintain site security and detect abuse.
We never sell, rent, or trade your personal data to third parties or advertisers.
03 · Cookies & Analytics
We use Google Analytics to understand how visitors use our predictive tools and calculators. Analytics cookies are not set until you give consent via the cookie banner shown on your first visit. You can change your choice at any time via the cookie settings link in the site footer.
| Cookie | Purpose | Duration |
|---|---|---|
| _ga | Distinguishes unique visitors | 2 years |
| _ga_<container-id> | Maintains session state for GA4 | 2 years |
| _gid | Distinguishes visitors, short-term | 24 hours |
Cookie names above are Google’s defaults and may vary slightly depending on final GA/consent-mode configuration.
04 · Third-Party Services
We use Google Analytics to monitor traffic and site interaction; Google’s handling of this data is governed by the Google Privacy & Terms.
The site may link to external sites (betting exchanges, odds comparison tools, BeGambleAware). We have no control over and take no responsibility for the content or privacy practices of any third-party site.
05 · Responsible Gambling & Disclaimer
Oddslab is a statistical modelling tool for educational and informational purposes only. We do not process bets, hold user funds, or provide financial advice. For responsible gambling support, visit BeGambleAware.org.
06 · Your Rights (UK GDPR)
Under UK GDPR, you have the right to request access to, correction of, or deletion of any personal data we hold about you. To exercise these rights, contact us using the details below.
07 · Contact Us
For data requests or privacy questions, email privacy@oddslab.uk.
For general enquiries, email hello@oddslab.uk.